• Designed and developed the company’s website using React.js.
• Established a consistent navy-and-gold visual style across the homepage, company information, service pages, and resource libraries.
• Organized business funding, credit education, restoration, tradelines, and LLC services into clear visitor pathways.
• Created an About page presenting the company’s story, founder, mission, values, and approach.
• Built dedicated eBook and business guide libraries with product covers, descriptions, and purchase calls to action.
• Created an LLC services page with separate options for business formation and dissolution.
• Added consultation calls to action throughout the website.
• Connected the website with GoHighLevel to support automated communication and lead management.
• Configured LLC inquiry workflows that tag contacts, route them by their selected service tier, and create or update pipeline opportunities.
• Set up immediate email and SMS responses alongside internal notifications for new LLC inquiries.
• Built timed nurturing sequences for leads awaiting payment, with pipeline updates and notifications when leads go cold.
• Configured payment-triggered workflows to remove contacts from the relevant follow-up workflow, update tags and opportunities, and send confirmation messages.
• Created paperwork-submission workflows to record onboarding progress and notify the team.
• Set up additional automation supporting tradeline and resource journeys.
Featured Automation: LLC Client Journey
The LLC process begins when a visitor submits the formation inquiry form. GoHighLevel tags the contact, routes the inquiry according to the selected tier, creates or updates the opportunity, and sends immediate client and internal notifications.
Leads awaiting payment enter a timed email and SMS nurturing sequence. When payment is received, a separate workflow updates their status and sends confirmation messages. Submission of the full formation packet then triggers another workflow to mark paperwork completion and notify the team.